微博
"China's public square — where memes go mainstream"
About Weibo
Launched in 2009, Weibo became China's Twitter equivalent. With over 400 million users, it's the primary platform where memes break into mainstream consciousness. A single trending topic can launch a new phrase into daily usage within hours.
Why It Matters for Meme Culture
Weibo is the platform that decides whether a meme lives or dies. Its trending topics list (热搜) functions like a national front page — when something hits hot search, it reaches audiences far beyond the original post's followers. This made Weibo the graveyard of celebrity reputations and the nursery of viral slang. The platform's 'super topics' (超话) created the first scalable fan club infrastructure in China, spawning the entire idol-economy meme universe.
Known For
Memes from Weibo
2017
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2010
Image Memes from Weibo